Still winging it with your money?
Let’s shift from chaos to clarity—with intention.
Clarity for Your Books + Dashboard for Insights = Confidence in Your Business
Are you ready to step into your role as intentional entrepreneur?
Let’s Talk About the Reality
Business owners are overworked and underpaid.
And despite all the effort, it still feels like you're flying blind.
You started this business with vision and values.
But somewhere between client work, inbox chaos, and tax deadlines,
you maybe stopped feeling in control of your money.
You’re likely not tracking cash flow,
but you do know when there’s no money in the bank.
You’ve felt that pressure. You’ve made decisions from panic.
And it’s not because you’re lazy—or bad at business.
It’s because the system was never built for small, mission-driven entrepreneurs like you.
It was built to benefit the wealthy and keep the rest of us reactive, exhausted, and compliant.
But here’s the truth:
Magic happens when your habits finally align with your goals.
And we’re here to help you build those habits—without shame, confusion, or burnout.
If you’re ready to stop guessing and start leading, you’re in the right place.
Traditional Accounting Doesn't Serve Entrepreneurs Like You
Most accountants weren’t trained to help values-driven entrepreneurs.
They were trained to help the wealthy stay wealthy—and most systems reflect that.
And while tax pros are brilliant at what they do,
going to a tax pro for business insight will get you tax-driven advice.
What you really need is creative, visual insight—something rooted in your actual goals, not just what’s deductible.
That’s why I built this from scratch.
I’m an artist and creative entrepreneur.
I became an accountant because I needed systems that worked for people like me—
visual thinkers who lead with values, not just profit.
Now I build those systems for you.
Whether you’re making $50K or $750K, you deserve a financial structure that supports your values and fuels your growth—with intention, not chaos.
Running a business is hard work.
Understanding your numbers doesn't have to be.
We make your financials make sense—visually, clearly, and without the jargon.
Who Are We
I’m Erica, founder of 32 Bookkeeping LLC. I’m a business coach, accountant (not the tax kind!) and recovering burnt-out bookkeeper.
I built the tools I wished existed when I was overwhelmed, overthinking, and avoiding my own numbers.
I don’t believe in shame. I believe in structure.
I’m here to help you stop guessing—and start deciding—with intention & confidence.
How We’ll Work Together
Right now, your business probably feels tangled. The numbers are messy. You're probably not sure what’s working—or where your money’s actually going.
Here's how we change that:
We start with a focused work session to untangle what’s going on and get clarity on where you are.
You handle your day-to-day classifications—so you stay connected to your numbers. I build your custom dashboard from those reports—so you can finally see where you stand and where you're going with clarity.
At Year End we wrap up your books to make them tax ready.
Your dashboard is designed to show three things:
• The Past (bookkeeping)
• The Present (cash flow, actuals, profit)
• The Future (goals + financial targets)
This isn’t just bookkeeping. It’s a system to make decisions with confidence.
Let’s get you out of survival mode—and into intention and strategy.
Your Future Is in Your Hands
What happens next depends on how clearly you can see where you need to go.
The Risk of Guessing
Most Failing Businesses Don’t Know They’re Failing—Until It’s Too Late.
Without this kind of clarity, you'll:
Price too low—forgetting taxes and debt, and paying yourself what you deserve
Overspend because you didn’t see the full picture
Ignore reports because they feel like a foreign language
Keep spinning in circles—without ever seeing the one small shift that could move you forward
Lose momentum chasing every fire
Flying blind isn’t just risky. It’s also expensive.
50% of small businesses fail in their first 5 years. And it’s not because the owners didn’t care. It’s because they couldn’t see what was happening in time to course correct.
You can’t grow a business you don’t understand.
Our dashboard helps you finally see the truth—and make decisions from a place of power.
What If Your Numbers Finally Made Sense?
Most small business dashboards are built for accountants.
This one’s built for you.
It shows you:
How much you made—and what’s actually profit
How much to save for taxes (based on what you actually paid yourself)
Where your cash is going—including debt, assets, and owner draws
Whether you're on track with your budget—visually, not just in sea of numbers
How much you need to bring in each month to hit your goals—without burning out or flying blind
Catch problems before they become chaos
🟢 And the best part? You don’t need a finance degree to read it.
Our dashboard gives you relief, confidence, and a clear path forward.
Not just a path. A plan.
Are you ready to build with intention?
Below are the steps and what we recommend for businesses under $100K
Step 1: One-Time Setup
Every great collaboration starts with a work session.
Quickbooks Online
"QBO" Health Report
Try our Clean Books Challenge
$850
Ready to put your books to the test?
This one-time diagnostic report and score for your QuickBooks Online account.
Required before monthly support if you're already using QBO.
Get a high score and unlock credit towards Step 2
✓ Health Report + Clean Books Score
✓ Will serve as the roadmap for clean up no matter who does it
✓ Get up to $850 credit toward your next step (really!)
Half Day
Work Session
2.5 hours of focused support
$500
Focused support to unlock next steps.
Whether you need setup, cleanup, or clarity, this session gives us space to make real progress.
Time-based, not scope-based—so we focus on what matters.
You can use your session for:
✓ New QBO setup or clean up
✓ Dashboard setup
✓ Strategy coaching
✓ Anything else that moves you forward
Full Day
Work Session
5 hours of deep support
$1000
Focused deep-dive to achieve bigger goals.
We’ll use the time in whatever way gets you the most traction, clarity, or momentum.
The deeper we can go without interruption, the more we can unlock.
You can use your session for:
✓ New QBO + dashboard setup
✓ Great for big-cleanup execution
✓ Deep Strategy coaching
✓ Anything else that moves you forward
Step 2: Ongoing Monthly Support
These plans are built specifically for businesses earning under 100K—designed to meet you where you are, with the structure, visibility, and guidance to hit your goals.